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One can try very hard to be popular and fail. Time and time again. Any struggling actor in Hollywood will vouch the truth in that statement. And yet at times great popularity is bestowed on a person or a product almost from the word go. Know one quite knows what the magic ingredient is but whatever it is, it certainly works.
There is not a single attribute, or for that matter even a set of a few attributes, which makes a car a success in the market. It is more complicated than that. Buyers evaluate and assess what would they get in return for the money that they would be investing in buying the car. They would be satisfied if what they acquire is commensurate with and justified by the price that they would pay. Chevrolet Cavalier has been successful in the market for a decade because the customers felt they were getting value for their money.
Considering it has been more than a hundred years since the car was invented one wonders how come reliability is still a selling point. Surely one would expect that after all these years of technical developments all cars would be completely reliable by now.
There are many ways to make the road sizzle. On a hot day the road sizzles all by itself. You can also make the road sizzle by driving the car very fast. But that will probably be illegal so it isn't really an option to make the road sizzle. Another option to make the road sizzle is to drive a car that has hot and sizzling style.
Car manufacturers have to cater to the demands of all types of customers. There is a wide range of them. At one end of the spectrum there are buyers who want every item in their car to be outstanding. There are others who are on a budget and who are satisfied if there car has basic amenities and facilities and is safe. Manufacturers meet their demand as well.
It is only those vehicles that are truly tough and rugged that are able to sustain a tough and rugged image for a long period of time. If a vehicle looks tough and but fails to perform in challenging conditions the tough looks quickly go away and the vehicle in spite of the tough styling looks weak and unreliable.
Why is it that there is more perceived excitement in a new car and not so much in an old car? Surely some of the new cars will turn out to be dull performers and some old cars still have a lot of zing left.
