Grammy Award Winning Producer Dallas Austin Presents Beat Thang

 By: Ronny F
When multi-Grammy Award winning producer Dallas Austin decided to introduce a portable beat maker and groovebox-artists, producers and DJs around the world took notice.

Austin, made his industry bones first with LaFace Records then moved on to produce hits worldwide for TLC, Pink, Gewn Stefani and Boys II Men among others.

A collaborative effort between Rowdy Electronics (Austin's company) and Beat Kangz Electronics, Beat Thang is a powerful, self-contained and light weight beat maker, groovebox and music production device designed with Hip Hop artists, DJs, rappers and producers, both novice and professional, in mind.

The first ever beat maker and groovebox designed to specifically produce Hip Hop beats, the Beat Thang has a monstrous 3,000 plus original sounds, beats, loops and 65 digital effects programmed in; so, when you first pull it out of the box, you have professionally mastered, radio ready tools right at your fingertips. This alone blows away would be competitors like Roland's MV-8800 or the Akai's MPC-5000.

But there is more to the Beat Thang than just a beat maker:

- As a groovebox, Beat Thang's sounds, beats and loops can be manipulated so you can build on what you have been given and make music like the pros do.

- Onboard sampling and re-sampling makes the Beat Thang the most versatile and useful beat maker and groovebox in the market by giving you the ability to sample anywhere you happen to be.

- Jacks for microphone and line input/output along with two USB ports make it easy to upload your own beat maker and groovebox samples and custom sounds.

- The Key Span feature enables you to take multiple samples instantly turning this beat maker and groovebox into an everywhere device.

- Sequence internal and external sounds at will with Beat Thang's 16-track MIDI sequencer.

- 256 MB of RAM and two SD card slots allow you to save your beat maker and groovebox creations to use when you need them and real time loading gives you access to the data instantly.

- Portability is a major plus put in the Beat Thang; a rechargeable lithium-ion battery provides six hours of plug-free play time and allows you to take it everywhere you go.

- Packed with all the beat maker and groovebox software needed to integrate smoothly with studio equipment in both Mac and PC operating formats, Beat Thang is a powerful editing, mixing and mastering studio device.

All this and more has been packed into Beat Thang's lightweight, fully portable and durable design. Novice to professional, every artist finds something about the Beat Thang they can't live without, once they know its there.

Beat Thang retails for around $1,500, but don't let the price fool you. This is a life-time purchase that will never become obsolete. As well as all of the onboard goodies you also get:

- Beat Thang Virtual beat maker and groovebox
- More than 40 Beat Thang training videos
- Sample legal contracts to help you protect your original creations
- Studio/Music business, business plan model
- Access to Sell More Beats Online video course
- Life-time technical support
- Software upgrades via USB
- One-year subscription to Rocbattle.com

The value of just these add-ons is worth the purchase price and they come completely free as part of owning the Beat Thang.
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