Article Sphere Logo

Important Affiliate Marketing Terminology All New Affiliates Should Understand

By Expert Author: Kanaga Siva Platinum Expert Author | View Article Summary
Word Count: 666 words | Views: 101 view(s)
Kanaga Siva

Most affiliates new to affiliate marketing find the Affiliate Marketing Terminology they come across rather overwhelming. The enthusiasm with which they started sometimes ends up in despair simply because they are clueless about the terminology used.

The sooner you learn and understand the Affiliate Marketing terminology commonly used the faster you will be able to promote the products or services in the most advantageous and beneficial manner. The other terms can be picked up as you go along.

Affiliate Marketing:
Also known as Performance-Based Marketing is a system where referring sites receive a commission from merchants on leads or sales generated.

Affiliate Program:
This is also known as Associate Program, Partner, Referral or Revenue sharing program. In this program the merchant rewards the affiliate for web traffic, sales or leads on a pay-per-click, pay-per-sale, or pay-per-lead basis.

Affiliate Agreement:
Terms between a merchant and an affiliate that governs the relationship. This specifies the terms on which the affiliate will be rewarded for the visitors sent to the merchant's website.

Affiliate Link:
This is a unique URL tracking link that identifies the affiliate and sends traffic to the merchant's website. These links can be simple text links, images or product links, etc.

HTML Code:
This is the lines of code that affiliates place on their web pages for linking to the merchant's site. This HTML code contains the unique characteristics that identifies the traffic as originating from the Affiliate's website.

Pay Per Click:
Merchant offers money often a small amount, to the affiliate every time a visitor is sent from the affiliate's website to the merchant's website. A payment is made even if the visitor he referred does not purchase anything from the merchant’s site.

Pay Per Lead:
Merchant rewards affiliates for conversions to leads. A lead could be filling a signup form, software download, participating in a survey, contest, signup for a trial, etc. Pay Per Lead generally offers midrange commissions

Pay Per Sale:
Merchant pays money each and every time a visitor sent from your website actually buys some product offered from the merchant’s site. The money paid is much higher than in Pay Per Click or Pay Per Lead programs.

EPC:
Earnings per hundred clicks.:This is the most commonly used terminology for determining the financial return provided by an affiliate programme. It refers to the average earnings of affiliates for every hundred clicks they deliver to the merchant.

Click Through:
This is when a web user clicks on an affiliate’s banner or link and is directed to the merchant’s site.

CTR: Click Through Rate:
This is calculated by dividing the number of clicks an ad receives by number of impressions made. Thus if a banner ad was shown 100 times and received 15 clicks it would have a click through rate of 15%.

Google Adsense:
This Google programme offers website owners the opportunity to include ads from its pay per click advertisers. Website owners are paid a percentage of the click cost to advertiser when one of these Adsense ads is clicked.

Above the fold:
Means the section of a web page which can be seen without scrolling. Links and ads above the fold are more likely to be clicked especially by webmasters when placing Google Adsense ads.

Two-tier Program:
Affiliate marketing model that allows affiliates to sign up additional affiliates below themselves, so that when the second tier affiliates earn a commission, the affiliate above them also receives a commission. Multi-tier affiliate marketing also works the same way; the affiliate gets additional commission for a wider number of affiliates in different tiers in the affiliate network.

Residual Income:
Here the affiliate gets paid not only once for every customer he has referred to the merchant’s site but also he gets paid whenever the customer he has referred returns to the merchant's site and purchases other products.

An affiliate who understands the affiliate marketing terminology always has the advantage of comparing the benefits of the different affiliate programs and also promoting them to obtain the maximum rewards for his efforts.
About the Author/Author Bio

Copyright © 2008 Kanaga Siva.

Kanaga Siva is an Expert Author and has a wealth of experience in Marketing. You are welcome to visit his Website and Blog for Tips, Advice, recommended Affiliate Programs and for an Affiliate Marketing Experience that will help you Make Money from Home .

Article Source: http://www.articlesphere.com/Article/Important-Affiliate-Marketing-Terminology-All-New-Affiliates-Should-Understand/165631

Article Submitted: 2008-11-03 | This Article has been viewed 101 times.

Comments on this Article


More "Affiliate Revenue" Related Articles

 
 

Listed below are more articles related to the above article from the "Affiliate Revenue" article category.

People interested in the above article "Important Affiliate Marketing Terminology All New Affiliates Should Understand" are also interested in the related articles listed below:

 
Affiliate programs have become very popular in the last few years and many people use them to make money online. Online merchants need online marketers to tout and sell their products and they are willing to pay out a percentage of their profits to see that accomplished. It's a win-win situation.
Many people will tell you that the easiest and fastest way to earn money online through affiliate marketing is to purchase their program and watch the money come rolling in! Really now!! If it was so easy, why are they (the majority - NOT all) selling this method to you?
Very often a PLR product can be used as a bonus for another product your promoting. When a prospect considers purchasing a product that you are promoting as an affiliate you can offer a PLR ebook in a related niche as a bonus. You can offer a bonus for ANY product that you're promoting, whether it be as an affiliate or your own product.
In affiliate marketing you do not have to have a website, never worry about your customers, do not have to develop no products to maintain and you do not have to pack and ship items to customers. This has to be the quickest and simplest way to start in internet marketing that makes money online.
Clickbank is one of the programs one can look into to make money online. Clickbank is an affiliate marketing program that allows its members to earn in two ways. The easiest and most common way members do to make money with Clickbank is by becoming an affiliate. An affiliate is an internet marketer whose main job is to market products found in the list of products in the Clickbank program.
Making money with Adsense is easy right? You just set up a website or blog on a certain topic, copy and paste the ad code onto it and wait for traffic to come in. How easy was that? The answer is its very easy, but that won't get you any traffic or visitors to your site. And visitors are what gets you those clicks that earn you money, so you will need plenty of them. Sitting back after you have built your site won't get people to your site, you will need to work at it. In fact, building your site is just the first step, and as most people would also say it is also the easiest.
Choosing A Residual Income generating Affiliate Program can be considered to be one of the smartest ways of starting an online business. Though many new entrepreneurs have heard of internet marketing and affiliate marketing yet the term Residual Income certainly foxes them. If only they understood what it is all about and the associated benefits, they will not hesitate in choosing one.
 
Article Directory Home All Categories Internet And E-Business Affiliate Revenue
 

Can't find what you're looking for? Try Google Search!
 
 
Copyright © 2005 - by Larry Lim, Singapore - Article Search Engine Directory at ArticleSphere.com™
All Rights Reserved Worldwide. All Trademarks and Servicemarks are the property of the respective owners.
French Spanish Bulgarian Chinese (Simplified) Chinese (Traditional) Croation Czech Danish Dutch Finnish German Greek Italian Japanese Korean Norwegian Polish Portuguese Romanian Russian Serbian Slovak Swedish Arabic Hebrew Hungarian Thai Turkish English US