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"Link Popularity" Article
 Article Directory Home Internet And E-Business Link Popularity

Is the Page Rank Based on Inbound Links Accurate?

By Expert Author: Allyn Cutts
View Summary | Submitted: 2006-08-07 | Word Count: 565 words | Views: 139 view(s)
Allyn Cutts
Some business men are thinking that inbound links mean little to nothing. What is important for them is earnings, page views, and revenue. Everything else is not very important for them. How do you earn more from an online advertising campaign?

Does getting inbound links from a poor page do any good? Is it worth spending time to get it? The search engine optimizers' answer is yes. The anchor text is really valuable and low page rank doesn't mean that the source page is poor; the page does not follow an appropriate SEO campaign. A low PR can rank well and a link from it would be valuable too.

But the best solution is to have inbound links for important sites, which places you high on Google's results list. Maybe it's wise to think further than page rank. The potential traffic of famous brands, for example, is very important too.

Some well known firms have a very low PR, but the traffic they are generating is worth getting it. There are sites that may even have a PR of 0, but the site content is related to your sites. Go ahead and link to these kinds of sites because relevancy is also very important.

The general idea is that every link is getting a better page rank; Google really loves links strategy. There is no single inbound link that can hurt a site; there are some links banned by Google.

They can make outbound links to you, but search engines understand that a website designer or webmaster can't control every time this happens. The punishment isn't applied every time when irregular links appear.

It is wise to verify as often as possible the outbound links source and eliminate the dangerous ones. If linking a bad site becomes a usual activity, search engines will penalize this fact.

Months, maybe even years of hard work from web designers, programmers, webmasters and search engine optimizers will be vanished. Any attempt to reach a high page rank will remain without a result.

There are some addresses where the punished webmasters can ask for forgiveness and have the right place in the results page again. It does not work every time. In principle, there is no penalty given to a site that links to a relevant page; but using the reciprocal links farm will get a website severely punished not only by Google, but also by the other popular search engines.

There are linking directories that you may join to link to other sites with relevant content or with a high page rank. Just be sure to check your backlinks to make sure they are linking back to you because Google does not favor those who have hundreds of links with no backlinks. A great resource to join and start linking your websites is:

o http://www.MyLinkMachine.com

You may also want to consider article submission to directories to insert your links into your articles. If a reader is very interested in your article, chances are that they will click on your link to visit your website. To star submitting your articles to a great directory, go to:

o http://www.MyContentBuilder.com

Article submission can be tedious, which is why you may want to consider an automatic article submitter. It can submit one article to over 30 sites in a half an hour. To watch a video on how to accomplish this, go to:

o http://1trac.com/dt/t/Article_Submitter_Video.php
About the Author/Author Bio

Karianne Kline is a Graphic Design student currently attaining her Associate's Degree. She is also learning the other end of the spectrum in Marketing and SEO. You can learn more about what she does by visiting http://www.LazyLinking.com

Article Source: http://www.articlesphere.com/Article/Is-the-Page-Rank-Based-on-Inbound-Links-Accurate-/45045

This Article has been viewed 139 times.

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When you hear the term Off-Site SEO it refers to the search engine optimization that you perform beyond your own webpages, beyond your own website itself. Even though you may have a well-designed site, with great original content, with proper keyword density and all your tags perfectly set up, there is still more you need to do to make sure you rank high within the search engine results.
If you want to rank for a keyword term like dirty blue widgets there a number of things that you have to do in order to promote your website properly. This type of work is known as search engine optimization. A lot of companies will talk about revealing the secrets to you in exchange for some money but there are some very simple things that you need to do in putting out a lot of money isn't one of them. Then again, there's a better place to put your money in search engine optimization.
Building back links to your site is one of the most important parts of SEO (Search engine optimization). Without a good number of high quality links pointing to your website it is very unlikely that you will ever have a good search engine rank (The position of a site on a particular search engine. Typically search engine users visit only high ranking sites, so a high position is important).
Links are an important component in an online marketing campaign. Websites usually need a significant number of quality links to perform well in organic search rankings. Once upon a time, high-quality links were plentiful. But with the growth of the web, and an ever-increasing number of competing websites, garnering link love and attention is a time-consuming and tedious process.
Back Links or otherwise known as Inbound Links are links pointing to your website from another website. It is not just the number of back links that matter to the search engines; it is the number of links from quality high page rank websites that the search engines are interested in. Furthermore the content or theme of the website has to be relevant to that of your website.
Link building is probably the most important part of search engine optimization. Search engines like Google or Yahoo use complicated algorithm to rank websites. There are hundreds of factors which can affect your search engine ranking. But one of them is more important then others - number and quality of links pointing to your website.
Reciprocal linking is one of the accepted methods adopted by webmasters to build traffic, increase link popularity and improve page rank. Though search engines consider one-way inbound link to be superior to a reciprocal link it is also known that search engines do appreciate reciprocal links if the links are from quality theme related websites. Why are most requests rejected to the utter disappointment and dismay of webmasters of new websites anxious to increase their link popularity and page rank?
Article Directory Home Internet And E-Business Link Popularity

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