If you are a website owner you have a passion ... to acquire good PR or PageRank. Good PageRank brings traffic and instill confidence on your visitors about your information and products. PageRank is a method by which Google measures the value of a webpage. This typically counts to how many votes (in terms of incoming links) a particular page has got from other web pages on the internet. There are many parameters which have significant influence on the weight of a particular vote (incoming link) like, reciprocal or two-way link, SEO friendly one-way link etc.
We have to remember that to get higher PageRank the particular page has to be search engine friendly, means the coding, placement of keywords in Title, keyword density in body text etc. have to be perfect. This will keep the search engines happy as they will get required information easily.
PageRank can be acquired fast through link-building exercises. This is the process of earning one-way, or reciprocal links from other websites of relevant content as your or various web directories. It is sometimes difficult to get a link, either one-way or reciprocal from relevant sites of your niche. In such circumstances a web directory can provide you good resource to build quality links for your site.
Most web directories provide reciprocal links, which is also known as two-way linking, free of cost. You need to place a link pointing to the web directory somewhere (not necessary in your home page) in your site. In return you will get a Search Engine Friendly link for your homepage placed in the appropriate category. But it is good if you get a one-way link, means there is no need to put a link in your website for the web directory. Almost all web directories provide one-way links in the form of Featured link, for which you need to pay an amount. Still this is favorable because this brings you some value or PageRank the page has where your link is placed. Google considers it as a positive vote for your page from the web directory. The more such links you acquire the more your positive vote (PageRank) increases in Google’s eyes and your page gets higher placement for searches on your niche in Google.
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