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One of the keys to a profitable web site is analyzing your hits to visitor ratio. What does it mean if you have a low hit to visitor ratio? This article provides the answer. An effective means for analyzing web site traffic is to look at the number of hits per visitor for a time period. To do this, you simply divide the number of hits by the number of visitors for the time period in question. Time periods can be a day, week, month or quarter of a year. Don't look at any time smaller than a day as the data may not create an accurate picture of the traffic.
Web analytics is the process of quantitatively analyzing how your visitors/customers interact with your website and various other online elements of your organization including components like email newsletters, advertising campaigns, discussion boards and forums as well as your online marketing initiatives.
In this article, Billy talks about optimisation of landing pages to achieve high web traffic conversion rates. He goes on to explain the measurement techniques used to iteratively refine landing pages for improved performance. Copy is absolutely crucial to not only delivering a great customer experience on your website but also converting all that traffic. This is true for traffic that originates from organic search as well as pay per click advertising.
One of the best ways of web marketing is to analyze the traffic that you already have in your website. Inorder to meet the expectation of the visitors of your website, you will need to get a clear idea about who is visiting your website, from where there are visiting and which page of your website they visit more.
Web Traffic analysis is equally important as web traffic generation for the improvement of a website. To stay on the winning track, it is important to make an expert analysis of where the customers come from and what they prefer to have.
Wouldn’t I be so great if you could know who are visiting your website, how they come to know about your website and most importantly which page of your website they prefer more and from which page these visitors are exiting the website and why? These are valuable information for any online business inorder to tweak their website to meet the customer expectations.
Analytics are very important to your web marketing campaign. If you do not use analytics properly you may not understand how effective your search engine marketing is.
