CRM Article RSS Feed
|
CRM Articles |
|
Expert Author: Ashok Kartham | Summary Goodwill presents OEMs with significant opportunities for addressing problems that have the potential to cause customer dissatisfaction. Stories about major product failures occurring at the exact time of warranty expiration are the stuff of urban legend. The telling and re-telling of such stories can cause a downward spiral in future product sales. Also, products that repeatedly fail within the limited warranty, and then continue to fail after the warranty expires can project an image of bad engineering or poor quality. If these failures are considered unsolvable, they can cast a shadow over all the company's products, with the threat of customer boycotts in the future. Expert Author: Scott Glatstein | Summary Many have questioned the importance of the overarching customer experience... Has the economic downturn minimized its importance? So, don't you think that you should find out right now exactly what your customers are saying about your organization's performance over the past eighteen months? Have their experiences diminished in the wake of corporate austerity? As we begin to see the recession bottom out, now is the time to explore this issue; to find new ways to improve the customer experience; to ensure that your customers have only good things to say! Expert Author: Brenda Gagne | Summary Every business owner knows they have to keep the customer happy. A returning customer is more affordable than the new customer when it comes to marketing. So is there a guaranteed way to keep repeat customers? Well, history has taught us that the best way to "grow" your business is to create PERSONAL RELATIONSHIPS with your customers or clients. Expert Author: Ricky Bracken | Summary Customer Relationship Management (CRM) software has become a necessary component for servicing existing customers and tracking new sales leads. Even before the global economic slow down became apparent companies began to investigate the benefits of deploying open source CRM solutions. Open source CRM software is generally available free of charge and is usually accessible as an Internet download. Expert Author: Howard Deutsch | Summary Increasing IT Help Desk customer satisfaction and IT Help Desk performance will increase the performance of your organization’s employees and your bottom line. It can also reduce pressure from IT customers on CTOs, CIOs, IT Help Desk and other IT managers. This article discusses how to increase IT customer satisfaction and the benefits your organization will achieve. Expert Author: Ian McRoberts | Summary When it comes to the so-called real world of commerce, and the ups and downs of the shopping experience in a ‘brick-and-mortar’ store, a customer usually has the opportunity to hunt down a salesperson to help them with their questions and concerns. Expert Author: Lee D Harris | Summary The cleaning equipment industry is comprised of many different areas. When selling cleaning equipment a good reseller must be extremely knowledgeable about all the pieces of equipment they sell. To compete with other distributors the seller must not only have the lowest price but must be able to provide the best customer service for the types of equipment sold. Expert Author: Dave Curran | Summary Well, the global financial crisis (GFC) has hit hard, and the effects will be felt for quite a while. If you are a small business owner, you might be wondering just how you can stay competitive, or perhaps even gain an edge over your competition. Lets make no bones about it, in the current environment, only the best will survive, and if you have not already reviewed your business operations, now is the time. Expert Author: Eric Menzies | Summary Do you realize that you can learn valuable lessons from the mistakes you have made running your business? If you research the mistakes you've made you could actually turn your knowledge into marketing wealth.It would be nice to know that we are giving good customer service to our consumers. We cannot please everyone, but, can learn from our marketing mistakes. Expert Author: Michael Lee | Summary Identifying the keys to good customer service is the secret ingredient to a successful business venture. Here’s why. Let’s say there are two grocery stores on both ends of the street. Both carry the same items or inventories. Both stores are clean. Yet, one store seems to enjoy more patronage. More smiling customers go through the door of the other store. Expert Author: Jo-Rosie Haffenden | Summary Customer Relationship Management or CRM has become a real buzz word when discussing customer service. Customer acquisition as well as conversion and not forgetting the resulting retention rates of customers lean heavily on the wall of customer service. So, how good is your customer service? And what can you do to improve it? Expert Author: Andrew Michaels | Summary The best way to increase your business’s long term profits is to establish long term relationships with your customers. If your customers feel a connection to your company, they are much more likely to regularly do business with you. One great way to establish a relationship with customers is through greeting cards. Expert Author: Andrew Michaels | Summary "The most important aspect of your business isn’t your product or service; it’s your people – your employees, co-workers and customers. That can be easy to forget. You get so wrapped up in producing your product just so and marketing your service to drive customers in the door, but then what? What you do with those customers once they are in the door is just as important as what you do to drive customers to your door. How your employees or co-workers treat customers is just as important, if not more important than a defect-free product. Expert Author: Gonzalez Eliezer | Summary Customer retention is one of the most important concepts with any type of business. As customers are what businesses need in order to make money and stay in business, improving one's customer retention skills is extremely important. There are many ways to do so and some of the more successful methods will be discussed below. Expert Author: Kale McClelland | Summary When you go into business for yourself, you'll find that there is a great deal of work that you need to do, and one of your primary concerns is making sure that you provide customer service that goes above and beyond! Good customer service can be seen as a survival skill for people who are interested in making it in small business, and you'll be surprised how easy it is to figure out. Many people feel that if they get their goods and services out to the people in question that they are doing a good job, but really stellar customer service goes beyond that. Expert Author: Kale McClelland | Summary Providing excellent customer service is vital whether just starting out in business or have been in business for yourself for years. Small business owners don't have someone looking over their shoulder to ensure good customer service is being provided like large businesses do. There are no supervisors and no quality control to answer to. This does not however give you free rein to treat the customer any way you wish. There are somethings to keep in mind when dealing with client needs. Expert Author: Andrew Michaels | Summary Your product's brand is its reputation and personality all rolled into one. Branding is critical to any successful marketing effort. Strong evidence is the premium paid for branded products versus their generic equivalents. The price for fancy brand jeans further emphasizes the point. A brand needs to convey an aura and feeling. It also needs to inspire trust. There are several simple rules which you can follow to protect the trustworthiness of your brand. Expert Author: Jennie Gandhi | Summary Customer relationship management is a special ability of adopting customer centric strategies and providing profitable results. A good relationship with the customers definitely provides profitable returns because customer is the king of every business. Expert Author: Andrew Michaels | Summary What is it that you expect from a store when you first walk in? What kind of service are you expecting to get and what kind of product do you expect to walk away with? Okay, now what kind of service do you hope to get? You might even ask yourself how often this thought even crosses your mind, because I think most people don’t consider it even though it can make a big impact. Expert Author: Kale McClelland | Summary When you think about providing great customer service, there is a good chance that you don't know where to start.
|
Complimentary Industry Resources
We are pleased to offer you this exciting, new, and entirely free professional resource.
Visit our Free Industry resource center today to browse our selection of 600+ complimentary Industry magazines,
white papers, webinars, podcasts, and more.
No credit cards, coupons, or promo codes required. Try it today!
No credit cards, coupons, or promo codes required. Try it today!
