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Expert Author: Matt Paines | Category: SE Optimization
There’s a strange inversion in the seasons that can’t be attributed to global warming. Christmas is when all the holiday advertising starts, and any time now we’ll be seeing Christmas presents appearing in the shops. Which means that savvy Internet marketers are spending the summer getting their sites ready for Christmas. The wisdom of this is obvious for retail sites, after all it’s the busiest time of the year. But what about business-to-business? As retail prepares for an income boost, B2B gets ready for an inevitable slump.
 
 

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