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Expert Author Simon Walklate    AddThis Social Bookmark Button
 
Simon Walklate

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Expert Author: Simon Walklate | Category: Advertising
Branded online games (or Advergames as they are commonly known) can be one of the most effective viral marketing agents, if used correctly. Unlike traditional advertising and marketing methods, Advergames can engage your audience and encourage repeat interactions with your brand, making the campaign far more memorable and greatly increasing your chance of making sales.
Expert Author: Simon Walklate | Category: SE Optimization
The common belief is that because search engines don't index the content within a Flash website properly, the technology doesn't mix with SEO. The 'content is king' message is everywhere you look. Anyone with little knowledge would assume that your website needs to be HTML, with lots of keyword optimised text on each page and many pages, to do well with the search engines.
Expert Author: Simon Walklate | Category: Games
Engaging interactive content is being used more and more to increase brand awareness on the web, quite simply because it works. Promotional Flash games can keep people focused on your brand for extended periods and coming back for more. When considering a web based Flash game there are two main options available to you. Licensing a pre-built, off the shelf game or a custom solution, designed and built from scratch. So, which is best for you?
 

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