Writing valuable content-rich articles for your target market and submitting them to article directories and other publishers is one of the best ways to market your business, become known as an expert in your field, and add subscribers to your list.
Everyone prefers getting a recommendation for a product or a service. It means they don't have to do the research themselves, or find out whether or not it's for them through trial and error, shouldering all the risk.
Are there ezines that you receive that you just can't wait to read? I know I have 3 or 4 that I read as soon as they hit my inbox, and others that I print and put in my "reading box" next to my desk.
Teleseminars are a great way to make some quick cash, or give one of your current offerings a boost in sales. Of course, in order for that to happen, you need to fill them!
Taking my struggling consulting business online and following the business model I now do turn everything around for me, financially and otherwise. So when I started hearing from my mentors that I might want to add some offline marketing tactics back into the mix, I was hesitant to say the least.
Is your website producing leads for you or is it just sitting out there in cyberpace looking pretty? Obviously, you want your website to work for you to generate leads and make sales, not just be a pretty brochure for your business.
If you're currently using an ezine as a way to build your list, and you're frustrated with the trickle of new subscribers you get each month, then you'll want to seriously consider using co-registration as a way bump those numbers up significantly.
Every niche has struggles and challenges. In order for you to build a viable business within that niche, they have to have problems that they really want solved. This article gives you 5 keys to look for to decide if a niche is a viable one for your business.
The following article is a true story and a true lesson in how to get more clients for your service-based business the easy way - by making it easy for your clients to sign up!
Clients often ask my opinion about whether or not I think something (a new product, a certain price point, a sales page) will work for their business online. My typical response? "Test it and see!"
Basically, there are two things that must be in place before any of your offerings can be successful (read: profitable). One is that it must be designed for a niche and the other is that is must solve a problem that your niche wants solved. Though I may be stating the obvious, many times we create what we think our niche NEEDS instead of what it WANTS.
Whether you're publishing an ezine, sending an ecourse, posting to a blog, or building an email list of clients and customers in another format, there are a few things you need to know to make sure that you're complying with the legal aspects of sending email as well as for making your list-building efforts that much more effective.
As humans, we tend to seek pleasure and avoid pain. The same holds true in your marketing. If you can touch upon your target market's pain, address what it is that they are most struggling with, and offer the solution to them - well, it's a winning formula every time.
After you've worked hard to put your product or program together, and spent the time and effort to write a compelling sales page for it, you don't want to lose your potential customer or client right at the moment they are sitting there with credit card in hand - at the order link or order form. Here's a checklist of 6 ways to make sure that doesn't happen...
One of the most effective ways of getting people to discover and try your products or services is by offering a Free Taste - which is just that, a taste of what it is that you offer. Free Tastes come in many forms: an ezine, an ecourse, an audio program, a special report, etc., and they are obviously free.
On two different teleseminars this week, the same question was asked: "Where do I start? With an ezine, a website, a blog, or what?" The answer is - it depends. It depends on where you are at in your business building efforts. But after hearing this question asked often enough, I think there's something else going on ~ a request for a simple way to understand how all the pieces fit together. So, here goes...
The following article was excerpted and revised from my Polished, Planned and Prepared Program. This is one of my favorite parts of the program. I love defining goals because I know that the simple act of writing them down increases the likelihood of actually achieving them by 70 per cent!
Ever sit down to write an article for your ezine and be at a loss as to what to say? It happens to the best of us, so I thought I'd share some of the ways that I get unstuck when that happens to me.
Unfortunately, when it comes to your website, the "if you build it, they will come" strategy just doesn't work. Fortunately, there are many ways to drive high-quality traffic to your website for little to no cost. The following 5 strategies will show you how...
Holding teleseminars can be a quick way to generate cash in your business. Read this article to discover how you can get started quickly and easily.
