Expert Author: Caryn Smith | Category: Marketing It’s heart wrenching to watch a loved one battle disease, especially if that person is a little one. Childhood should be filled with laughter and playtime instead of surgeries, painful treatments or the stigma of not fitting in. Unfortunately, children’s cancer, autism and juvenile diabetes continue to make it difficult for many children to have an innocent and fun-filled youth.
Pampered Chef, Amway, Tupperware... these just a few of the many multi-level marketing giants that allow you to earn income from your sales as well as the sales of people signed up under you. The opportunities are great when your profit grows with the sales of every person in your downline. Great, that is, as long as those people continue to make sales and bring in new clients. Unfortunately, burnout and unrealistic expectations can come into play. So, how do you keep your downline growing and motivated? One creative way is with the use of lapel pins.
Expert Author: Caryn Smith | Category: Marketing Teens have always had a major impact on U.S. retail sales. Previous estimates by Market Research World state that teen spending topped $190 billion dollars annually just a couple of years back. Popular purchases for teens include technology, music, food and clothes. While teens don’t earn as much as adults, most of their funds are disposable. Simply put, whatever they like, they buy. If marketing to teens is necessary for the sale of your product, let lapel pins come to your aid in this down economy.
Expert Author: Caryn Smith | Category: Marketing In this day and time when breeches in security are all too common, more and more organizations are looking for ways to ensure the safety of people, ideas and property. Photo ID badges are a good way to identify persons that are authorized to enter and work in sensitive areas. However, badges - even those with both photos and barcodes - can be easily duplicated. In order to shore up security and reduce the risk of forgery, something that is highly difficult to replicate should be worn in addition to photo ID badges. Customized lapel pins are the affordable solution.
For over one hundred and fifty years America has had a love affair with baseball. Considered our national pastime, baseball draws fans from the very young Little League players to the not-so-young who remember the greats like Babe Ruth, Joe DiMaggio and Hank Aaron. Today all eyes are on players such as Chipper Jones, Derek Jeter, Ken Griffey, Jr. and many more.
Expert Author: Caryn Smith | Category: Marketing Whether your group is philanthropic or an association of like-minded professionals, promotion to donors or potential members is always a focus. Without contributions and/or the addition of new people, your association won't grow and thrive. This fact creates a need for constant promotion. From use with sponsorships and event marketing to giveaways and member awards, lapel pins offer an exceptional way to get the word out.
Expert Author: Caryn Smith | Category: Marketing The economy... it was a major issue in the last election and with its rollercoaster drops has caused average consumers to hold tightly to their wallets. Shoppers seem to be cutting back on everything that isn’t a necessity. So where does that leave retailers as they approach the holiday season? After all, the day after Thanksgiving, better known as Black Friday, kicks off the time of year when many businesses make the majority of their profits. Retailers are expected to drastically cut prices this season, but they still have to advertise sales to draw in consumers.
Expert Author: Caryn Smith | Category: Marketing Advertising has never been a one-dimensional process. Sure, you need billboards, television commercials and radio spots to drive foot traffic to your locations. But the importance of point-of-purchase advertising should never be lost inside food establishments. Along with table tents and promos, lapel pins give an extra layer of promotion that draws customers to the items you want to move. While small in size, lapel pins are durable and inexpensive, making it possible for you to promote your business and products - and also encourage your employees - without spending a fortune.
Expert Author: Caryn Smith | Category: Marketing When it comes to an educational environment, it seems students get all the accolades. While they certainly do deserve to be recognized for their efforts; teachers, administrators, coaches and others also warrant being honored for a variety of reasons. Regardless of the level of education (kindergarten, elementary, intermediate, high school or college) or who you want to pay tribute to, lapel pins make the perfect reward.
Expert Author: Caryn Smith | Category: Marketing Accomplishments deserve to be recognized. Whether it's in a corporate setting or on a volunteer basis, people who participate in doing the work required to keep an organization going should receive acknowledgment. This holds true for Fortune 500 companies as well as religious organizations including churches, synagogues and other houses of prayer. However, for a variety of reasons, many such entities neglect to show their gratitude.
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