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How to Use Presentation Slides to Best Effect - How often have you attended a presentation where great attention apparently went into designing the slides - and apparently none into how they were used? Or the speaker played with the slides as if to entertain rather than edify? Start Your Own 6-Figure Self-Publishing Empire - Many people want to write a book, or write several books or become a full-time author. And with this digital age of printing there's never been a better time or an easier way to become a self-published author. And once you know what to do you can turn your books into your own 6-figure publishing empire. Corporate Storytelling: Finding Story Resources - Looking for a tale to kick off a speech, enliven a meeting, or connect with a sales prospect? You can find stories in a variety of locations. Which type of story you pick depends on your personal style and what objective you're trying to achieve. Here are the major types of stories and some sources for each: 1. Myths and folktales These are usually better suited for a formal speech, where they can be used to establish a metaphor that you refer to repeatedly. Be sure you pick a tale that works for your telling style - for example, if you're uncomfortable doing character voices, don't pick a story that relies on that. Some sources: Three Minute Tales by Margaret Read MacDonald; Nasrudin by Idries Shah; The Gospel of Writing According to Marilyn: Chapters 3 - Chapter 3: Expressing What's In Our Hearts and Minds is a Direct Way to Access Your God, No Matter What Name You Use to Describe Him/Her Writing is a deceptively difficult art. It takes time, perseverance, patience, desire, and did I say, perseverance. Only write if you truly want to. As a writer I know put it, there are easier ways to be miserable. However, the rewards are great. Writing brings a feeling of power and freedom. And if you do it regularly and with consistency, you will get better. Multiple Streams of Writing Income Part 4: Vision Description and Leveraging Your Writing - The Inspiration Gap As you will see in the coming articles, your vision, with its purpose and mission, have to drive an enormous amount of energy from where you are to where you want to be. I call this the Inspiration Gap. The inspirational gap powers the energy to create your vision and propels you into action toward what you desire. This gap is the bridge that spans the distance between where you are, who you are, and who you see yourself becoming. Multiple Streams of Writing Income Part 5: Developing Strategies and Tasks - Developing Your Strategies and Tasks Now that you have a clear vision and you know what mediums you will use your writing in, you can start to develop strategies to drive... Internet Authors Don't Need Prospectors - In Britain, we're having a big debate about the Health Service. People have finally realised that doctors aren't in the business of 'health' at all - they're in the illness business. They have no duty to keep people well. They simply wait around for them to get sick, then step in and try to cure them. Would that work in any other business? Multiple Streams of Writing Income Part 3: Values, Vision, Purpose, Mission Objectives - This is the third in a series of articles describing how to create a strategic plan to produce revenue and create higher visibility using your writing. For readers who want more information about creating and using Information Products (Knowledge Products). Multiple Streams of Writing Income Part 2: Creating a Clear, Compelling Vision - The first question my clients frequently ask is, "Why do I need to define a vision for what I write? Why can't we just create a strategy?" There are two critical reasons for you to do the vision process. The Gospel of Writing According to Marilyn: Chapters 1 - 2 - Chapter 1: Expect to Write, and Write, and Write Some More... The first advice I give my authors is the most simple, and quite often the most difficult. And that is, to expect to write. And I mean write. You can't just talk or read about it. The more you write, the freer you become. Nothing I say here or in my coaching, classes, and writing programs works unless you write. And write. And write. Learn How To Write The Articles That Journalists Really Want... - Why do some people make it as writers while others find themselves consigned to obscurity? One of the easiest ways to achieve "expert status" is to appear in print - but first you must follow the five golden rules that guarantee to showcase you as a professional... Internet Authors don't need needs - Okay, so you're an aspiring author or a wannabe writer and you're staring at the blank white page, wondering what to put on it. What would be the best thing to write about? What are publishers looking for? Hmm, tough question. I know, check out a few websites. Look at the home sites of well-known Traditional Publishers and see what they're putting out at the moment. That's easy. Here's a few romantic novels, some spy stories, and a quirky new translation from the Spanish. Your head's whirling, but you sleep on it and soon come up with an idea. You commit to paper, print out your creation and pop it in the post. Astonishingly, several months later, it comes back. Unwanted. Worse, there's a little note stuffed inside the envelope. It reads, 'This is not what we need at present'. You've made an elementary mistake. Multiple Streams of Writing Income Part 1: Creating a Strategy for Your Writing - Creating a strategic plan for your writing is a creative process. As a result, the first thing I want you to do is keep in mind that nothing turns out as you expect it to in the creative process. Creating a strategic plan for your writing is just as important and uses the same creative energy as your actual writing. That's the fun and exciting part... 7 Steps to Creating Info-Packed Teleseminars From Your Articles - Teleseminars, or workshops conducted over a teleconference line, are one of the easiest ways to grow a business and leverage your expertise online. However, when I speak to clients about using this marketing strategy, many believe that they don't have enough content to create a powerful 45-60 minute teleseminar. Do you share that same belief? If you've ever written an article, you've got enough information to create a teleseminar. I love to repurpose content, i.e., create something once and use it again and again for multiple purposes. I've found the articles I write weekly to be the easiest to repurpose. Free Articles - Tips On Writing It Well - If you have a website for your business, you may have been considering article marketing to drive visitors to that site. Writing A Juvenile Fiction Series - Harry Potter has "disapparated," A Series of Unfortunate Events has come to its tragic ending. So what's the next great children's book series? And more importantly, could you be the one to write it? It seems every other writer wants to pen "the next Harry Potter. Laugh Your Way to Persuasive Communication - If you can tell a joke well, you already possess many of the skills you need to write a persuasive marketing plan, sales letter, financial report, new product proposal, etc. Equally, you already possess many of the skills you need to prepare persuasive speeches and other types of oral presentations. Really? Just think about it. A well-constructed joke perfectly fulfills two critical criteria of persuasive communication: clarity and conciseness. To better understand this, we first need to determine the true meanings of "clarity" and "conciseness". This can best be done by giving them objective definitions, almost like a mathematical formula. Self-Published Authors: A New Market Niche for the Virtual Assistant - More and more people are publishing their own books as independent publishers rather than waiting and hoping to find a traditional publisher who will appreciate their work. While this was seen as a desperate attempt to get a book published about twenty years ago, times have changed. 6 Tremendous Article Writing Tips To Get Your Articles Read - So everyone agrees that article writing campaigns offer only positive, good things for your website or online business, but all the same, the success of your article writing campaign depends heavily on the quality of article writing within the text. Good article writing will hold the reader's attention right through to the end. Article writing doesn�t have to be a dreaded chore. How To Write Killer Headlines For Your Advertisement - There is no denying the fact that the success of an advertisement lies mostly in the headline. The headline should attract the reader and make him read the rest of the advertisement. The headline should be simply catchy and various key points should be embedded when deciding on the headline for the ad. The headline should catch attention of the eye at the first glance. Words in headlines should act as tags for the advertisement. It should say it all about the content that follows. If a company is selling reasonably priced furniture, the headline of their advertisement should be 'Durable furniture for less price'. This headline will attract the right customers who are on a look out for durable furniture as well as low cost furniture.

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