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"Persuasion" Articles
 

  • Selling Sally - I should have thought of that!" "How did he come up with that approach!" That was my reaction when Gary May gave a brief overview of how he took a small sales force and created sales growth that makes a fighter jet with the afterburners on seem slow. So they take a $20,000 to $100,000 purchase and sell far more than their competitors, do it in one sales call with higher margins while closing in the 80% range! Now this is a fairly mundane yet expensive and required product such as your company phone and switch gear.
  • Influence: The Ultimate Workplace Advantage - Have you heard of the Law of Contrast? What about the Law of Authority? Or the Law of Social Proof? You won't find these laws in your country's Constitution or legal writings, but whether you realize it or not they affect your life every day. That's because these laws are being used to influence your thoughts and actions all the time, without your even realizing it. We all know, of course, that the advertising industry is constantly "pushing our buttons" --- that's how they persuade us to buy the goods and services they are selling.
  • Romantic Persuasion Techniques for the Non-Romantic - Let's admit it. Not all of us possess the natural charm of Casablanca. While there are people out there who seem to have no trouble attracting the opposite sex and asking people out on dates, there are those who prefer to stay in the sidelines, wallow in cowardice, and be satisfied with just watching their romantic prospect from afar. But this can't go on forever and we know it. Eventually, we will have to face our insecurities and fears if we are truly bent on getting the man or woman of our dreams, or even if we want to meet new people at all. Shyness is safe, but there is never any fun in monotony.
  • Influencing Others With Your Energy Force - You can make those that you come in contact with feel as you do, because you radiate vibrations of the way you feel and your vibrations are felt by others. When you concentrate on a certain thing you turn all the rays of your vibrations on this. Thought is the directing power of all Life's vibrations. Cultivate the art of feeling, for you can only make others feel what you feel. Hold only those mental states, which you wish other to take on. A persuader is a transferor of emotion. Emotion is power, you've got to have it within yourself before you can give it to somebody else. You can't transfer that which you are not experiencing. You have to have confidence because you are capable of doing something, not because you have already done it.
  • Persuasive Speaking Techniques - Perhaps you have already spoken before an audience, have given a credible speech, have driven the audience to a reasonable point and have been applauded a fair number of times. Now you wish to improve that foundation you have in speaking and influence. Here are three points that can aid you to become a more persuasive speaker. One, body language. Majority of human communication is done nonverbally, and people commonly respond and understand it very well, having said that we primarily did not have formal education on nonverbal language. In order to effectively connect with your audience, mean what you're saying through nonverbal cues. These include eye contact, hand gestures, pacing and the like to stress your words and statements. For instance, if you're trying to imply a very important point, you may point a finger up.
  • Persuasion Techniques You Can Try Today - Have you ever tried persuasion techniques to get what you want? Consciously, I mean, because smiling and many other simple persuasion techniques are used unconsciously all the time.
  • 10 Ways to Build a Cult Like Following - Recently I was contacted by a very successful Internet marketer who asked me what I would suggest to someone who wanted to create a cult-like following.
  • 12 Ways to Persuade People to Do More for You - Persuasion, it's something we need to be able to use every day…even if it's only to persuade our partners/spouses to put out the washing…here are some fun ways in which you can persuade others...
  • Qualifying, What is it? - It's Tuesday and I'm meeting with an executive for a large equipment organization. It's an interesting conversation, as it's indicated the sales force is very busy with customers wanting equipment, managers are even asking for more bodies to handle the volume of calls and customers. Sound like a dream?
  • Persuasion Tip: How to Get Your Prospect to Commit - You've been in this situation before. You spend an entire afternoon talking animatedly about the merits of this one product you're trying to sell; and after wasting about a bucket of saliva on the effort, your prospect tells you he cannot possibly find any use for it. Deep inside, surely you'd want to lash out at him for pulling your leg in the first place. But, hey, that's just part of the challenges of being in the sales industry. How do you persuade a person, who thinks he doesn't need your product, to actually believe on his own that what you're selling is indispensable and something he shouldn't be leaving home without? This sounds like an impossible feat, doesn't it? But it's actually very possible.
  • Persuasion Tip in Dealing with Irate Clients - Having an upset client is one of the most challenging situations a salesperson can face. How do you exactly temper the anger of a person who obviously is ranting because of something you, your product, or the company failed to make clear or perform? Because the realm of sales is not a walk in the park, there will be times when you will be screamed at, and even hurled obscenities by customers who are dissatisfied. Don't be alarmed. This is a normal situation.
  • Persuasion Strategies of a Good Leader - The persuasion strategies of a good leader consist of the drive to succeed, preservation of the group, and attainment of a common goal. As a good leader, persuasion is vital to meet the group's goal or objective. You must have the instinct of incessantly finding yourself seeking fulfillment through directing others to success. Thus, you have to influence others to follow in order to meet the team's need of achievement.
  • Catching a Liar by Interpreting Body Language - Reading body language to know if a person is lying applies not just to ordinary people but even to professionals, as well. The police use it to determine if the person is guilty of a certain wrongdoing or not, teachers employ it to find out if the child really has or hasn't done his or her homework and parents apply it to find out if their teenagers really did go to a group study session as they said they would. In the past, it seemed like reading body language to judge guilt may not have been in effect, at least in some cultures.
  • How to Be a Persuasive Salesperson - If you're in the business world, perhaps the most challenging part of the entire experience is selling.
  • How to Use Body Language to Drive Home a Point - Many people know how important body language is in effective persuasion and communications. Thus, when you're trying to emphasize a certain point or idea, simply saying how enthused you are with an event is not enough. For instance, if a friend came to you and told you news about his promotion, saying something like "That's wonderful news!" with a rather blank expression runs the risk of the other person getting the impression that you're just pulling his leg and talking through your teeth. In order to express your statements fully, you need to accompany your expressions and comments with the right kind of body language. According to experts on the art of body language interpretation, there are two things you should keep in mind. First, to emphasize a point, you need to apply body language that is concurrent with the statement.
  • Strengthening Your Persuasion Strategy Through Repetition - Once is enough for the wise man, they say. But in the world of sales and trade, there is no such thing as an arrangement being confirmed just once. In order for you to finally close that deal, you will have to exercise a number of persuasion strategies, and one of the most popular is repetition. The more you repeat the merits of the product or service you are selling, the more it becomes natural to you and your prospect.
  • Subliminal Persuasion Techniques - Subliminal persuasion is the way of getting another party to agree with you without outwardly doing so and without the other person noticing that you were trying to persuade him or her. A lot of people do not even notice that they have been won over by a simple smile - thus, making even that a tool for subliminal persuasion. You can subliminally persuade another person through two techniques: via his or her own words, and via inflection, or the particular words we give emphasis to in a given statement. A simple sentence like "I can't assure you that" can have a lot of meanings, depending on which word you have inflected.
  • How To Be A Strong Negotiator - Negotiation is a normal part of our lives.
  • Using Persuasion and Influence to Lead - There is a direct link between persuasion and influence, yet they are not exactly the same thing.
  • How To Say No And Still Be Liked - We're all been in this situation. Somebody asks us to do him or her a favor and, though there are a gazillion other things we should do first, we find it difficult to turn the other person down because he or she has done us a favor in the past, or is a close friend or a family member. The concept of gratitude prevails and we find ourselves trapped in something we really didn't know why we committed to. We can sometimes be so worried at causing disappointment in other people, often at the expense of our own activities and interests. Frankly, knowing how to say 'no' requires skill.
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