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  • How to Improve Your Writing Skill and Be A Great Writer - Want to know how to improve your writing skill? It would ultimately depend on your motivation. There can be many reasons why you would want to learn how to improve your writing skill. Others do it for the love and others may do it for the money. The important thing here is that you should have the proper motivation to write and to write well in order to even gain some ground on what you set out to do.
  • How to Use Presentation Slides to Best Effect - How often have you attended a presentation where great attention apparently went into designing the slides - and apparently none into how they were used? Or the speaker played with the slides as if to entertain rather than edify? Such idiosyncratic presentation techniques have helped give rise to the calumnious phrase "death by PowerPoint".
  • Why Visual Aids Need to Be Less Visual - I was recently invited to a presentation by an accomplished speaker. Needless to say, his speech was well structured, his manner relaxed and confident, his eye contact and body language excellent, etc. He normally spoke without slides, but this time he felt they would reinforce and illuminate his message. They didn’t. In fact, they were more of a hindrance than a help. This is not an isolated case; it is typical. Over nearly 40 years as a communication consultant, I have seen countless essentially good speakers give a very good oral presentation, only to undermine it with slides that detract rather than add. Why does this happen? Too often speakers fail to recognize that slides are an integral part of the presentation, not an add-on.
  • Start Your Own 6-Figure Self-Publishing Empire - Many people want to write a book, or write several books or become a full-time author. And with this digital age of printing there's never been a better time or an easier way to become a self-published author. And once you know what to do you can turn your books into your own 6-figure publishing empire. But where do you start? Well first of all you need to write a book. Most people will say that they don't have time to write a book. But everyone has time to write a book. We all have 24 hours in every day - the exact same 24 hours. The only difference is what you do with it.
  • Corporate Storytelling: Finding Story Resources - Looking for a tale to kick off a speech, enliven a meeting, or connect with a sales prospect? You can find stories in a variety of locations. Which type of story you pick depends on your personal style and what objective you're trying to achieve.
  • The Gospel of Writing According to Marilyn: Chapters 3 - Chapter 3: Expressing What's In Our Hearts and Minds is a Direct Way to Access Your God, No Matter What Name You Use to Describe Him/Her Writing is a deceptively difficult art. It takes time, perseverance, patience, desire, and did I say, perseverance. Only write if you truly want to.
  • Multiple Streams of Writing Income Part 4: Vision Description and Leveraging Your Writing - The Inspiration Gap As you will see in the coming articles, your vision, with its purpose and mission, have to drive an enormous amount of energy from where you are to where you want to be. I call this the Inspiration Gap. The inspirational gap powers the energy to create your vision and propels you into action toward what you desire. This gap is the bridge that spans the distance between where you are, who you are, and who you see yourself becoming.
  • Internet Authors Don't Need Prospectors - In Britain, we're having a big debate about the Health Service. People have finally realised that doctors aren't in the business of 'health' at all - they're in the illness business. They have no duty to keep people well.
  • Multiple Streams of Writing Income Part 5: Developing Strategies and Tasks - Developing Your Strategies and Tasks Now that you have a clear vision and you know what mediums you will use your writing in, you can start to develop strategies to drive your exposure and your revenue. Each person's vision is different.
  • Multiple Streams of Writing Income Part 3: Values, Vision, Purpose, Mission Objectives - This is the third in a series of articles describing how to create a strategic plan to produce revenue and create higher visibility using your writing. For readers who want more information about creating and using Information Products (Knowledge Products). Your Values The first component is the core values on which you will be basing your vision. Values speak to your true essence and represent who you are and what you stand for.
  • Multiple Streams of Writing Income Part 2: Creating a Clear, Compelling Vision - The first question my clients frequently ask is, "Why do I need to define a vision for what I write? Why can't we just create a strategy?" There are two critical reasons for you to do the vision process. First, let me make this next reality perfectly clear: 10% of the success of a written piece is the actual writing; 90% is a result of your strategy for getting it to your audience, the marketplace. You have to start thinking about the total strategy if you want to have a successful book, series of articles, an e-book-whatever the final product is. That's why the dream, the vision, and the strategy are all extremely important.
  • 7 Steps to Creating Info-Packed Teleseminars From Your Articles - Teleseminars, or workshops conducted over a teleconference line, are one of the easiest ways to grow a business and leverage your expertise online. However, when I speak to clients about using this marketing strategy, many believe that they don't have enough content to create a powerful 45-60 minute teleseminar. Do you share that same belief? If you've ever written an article, you've got enough information to create a teleseminar. I love to repurpose content, i.e., create something once and use it again and again for multiple purposes. I've found the articles I write weekly to be the easiest to repurpose. The type of article that works best to launch a teleseminar is a tips article, or one that is written with numbered points as the body of the article, i.e.
  • Multiple Streams of Writing Income Part 1: Creating a Strategy for Your Writing - Creating a strategic plan for your writing is a creative process. As a result, the first thing I want you to do is keep in mind that nothing turns out as you expect it to in the creative process. Creating a strategic plan for your writing is just as important and uses the same creative energy as your actual writing. That's the fun and exciting part... if you let that process be free. So, my first piece of advice is to let go of expectations of how you are going to get to your goals. When you do that, you will see more possibilities of how to accomplish them.
  • Internet Authors don't need needs - Okay, so you're an aspiring author or a wannabe writer and you're staring at the blank white page, wondering what to put on it. What would be the best thing to write about? What are publishers looking for? Hmm, tough question. I know, check out a few websites. Look at the home sites of well-known Traditional Publishers and see what they're putting out at the moment. That's easy. Here's a few romantic novels, some spy stories, and a quirky new translation from the Spanish. Your head's whirling, but you sleep on it and soon come up with an idea. You commit to paper, print out your creation and pop it in the post. Astonishingly, several months later, it comes back. Unwanted. Worse, there's a little note stuffed inside the envelope.
  • The Gospel of Writing According to Marilyn: Chapters 1 - 2 - Chapter 1: Expect to Write, and Write, and Write Some More... The first advice I give my authors is the most simple, and quite often the most difficult. And that is, to expect to write. And I mean write. You can't just talk or read about it. The more you write, the freer you become. Nothing I say here or in my coaching, classes, and writing programs works unless you write. And write. And write. Believe it or not, I have clients who come to me expecting to write perfectly within days of our starting to work together. I've been writing for over 25 years and just in the past few years have I even considered calling myself a master at the craft. Expect to write-a lot. And to rewrite, then write some more. I call it diving for pearls.
  • Learn How To Write The Articles That Journalists Really Want... - Why do some people make it as writers while others find themselves consigned to obscurity? One of the easiest ways to achieve "expert status" is to appear in print - but first you must follow the five golden rules that guarantee to showcase you as a professional... The first golden rule is to understand that your story must be newsworthy and not merely a "puff piece". Copy that simply tries to promote an individual or organisation seldom makes it further than the dreaded journalist's spike! What constitutes a story? Anything that is unusual, noteworthy or simply interesting from a "human interest" perspective.
  • Free Articles - Tips On Writing It Well - If you have a website for your business, you may have been considering article marketing to drive visitors to that site. It can be a great way to generate interest in your business and enhance your reputation as an expert in your field. Article marketing is the process of writing an article about a subject related to your business. The article includes a reference to your business. While you don't get paid for what you write, publishers will publish it, allowing you to get free advertising for your business. These days, article marketing is growing in popularity, especially on the internet. There are many websites available that publish free articles, pictures and other content. Visitors to those sites may use the articles on their own websites, thereby assuring fresh content on a regular basis.
  • Self-Published Authors: A New Market Niche for the Virtual Assistant - More and more people are publishing their own books as independent publishers rather than waiting and hoping to find a traditional publisher who will appreciate their work. While this was seen as a desperate attempt to get a book published about twenty years ago, times have changed. Many people rightly see publishing a book as an entrepreneurial venture and they are willing to take on the risks to keep more of the profits as the eventual reward. The virtual assistant is now a key component in the success of these entrepreneurial book publishing efforts as new authors are using virtual services of all kinds instead of hiring employees. Even established publishing companies themselves use virtual services. Authors' needs for virtual services fall into two categories: to coordinate parts of the publishing process itself and to coordinate and assist in the marketing of the book once it is published.
  • Writing A Juvenile Fiction Series - Harry Potter has "disapparated," A Series of Unfortunate Events has come to its tragic ending. So what's the next great children's book series? And more importantly, could you be the one to write it? It seems every other writer wants to pen "the next Harry Potter." But before plunging headlong into the world of juvenile series fiction, there are a few things to consider. Why write a series? The benefits of writing series fiction for kids boil down to three essentials: 1. Hone your craft. I learned the craft of mystery writing by selling the Chet Gecko Mysteries series and having to write the books on deadline.
  • Laugh Your Way to Persuasive Communication - If you can tell a joke well, you already possess many of the skills you need to write a persuasive marketing plan, sales letter, financial report, new product proposal, etc. Equally, you already possess many of the skills you need to prepare persuasive speeches and other types of oral presentations. Really? Just think about it. A well-constructed joke perfectly fulfills two critical criteria of persuasive communication: clarity and conciseness. To better understand this, we first need to determine the true meanings of "clarity" and "conciseness".
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