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When authors place sole responsibility for their book promotion campaigns into a book publicist's lap and leave it there, the results are often disappointing. Here's how to work in partnership with your publicist to launch a successful book promotion campaign. Related Article Tags: , , , , , , , , , ,
As a literary publicist I often am asked about publicity tips, tricks, and the magic behind my work. It's not magic. All you need to know are the basics and from there you will be able to create an effective book promotion. Below I've listed the most vital and basic tips to a successful book publicity campaign. Related Article Tags: , , ,
As a publicist for New York Times Best Selling Authors, like Deepak Chopra, I know the benefits of becoming an author. You've dreamt of becoming an author along with thinking of title ideas. You told your friends and loved ones you wanted to write a book. All you need to do now is make it happen. Related Article Tags: , , , , ,
There are many different types of events and there are different people who you will like to attract to the party, however, you need to attract the right people to the event or it just won't be the same. One of the best ways to attract the right people is make your party a private party. Private parties are invitation only. When you have a private party you are able to limit the amount of people who will attend and also the type of people that will come. This is when you can send it to all the people that you truly would like at the party. However, just because you invite them, doesn't mean that they will come. So how do you get the people who really want to come to the party?
The internet has brought us many great things including streaming music, online shopping, electronic bill pay and many more beneficial applications. One thing that I feel is often overlooked but very valuable is ebooks. Especially ebooks in the non fiction/self improvement subject areas. Related Article Tags: , ,
Have you picked out your Oscar's night outfit? I have. You should. Have you thought about what you will say when you accept your award? I have. You should. At least in your mind, that wonderful playground for imagination. The very place we are going to venture today for great publicity ideas. Razzle, dazzle, sparkle, and shine. Isn't this how we think all those stars get to the Oscars in the first place? Related Article Tags: , , , , , ,
The Internet has, without question, provided more opportunities and better communication between the media and business owners. However, it has also encouraged an onslaught of press releases for which the media simply cannot keep up. This means, that you, the business person must either deliver press releases so compelling that they will shine through the proverbial slush pile, or find a better approach for reaching your target editors or producers. Related Article Tags: , , , , , , ,
The publicity seeds you plant over the next few weeks/months will reap a wonderful harvest for your business well past the first quarter of next year. Related Article Tags: , , , , ,
The Internet has, without question, provided more opportunities and better communication between the media and business owners. However, it has also encouraged an onslaught of press releases for which the media simply can not keep up. This means, that you, the business person must either deliver press releases so compelling that they will shine through the proverbial slush pile, or find a better approach for reaching your target editors or producers. Related Article Tags: , , , , ,
Hiring a publicist or doing your own PR isn't something most small business owners or entrepreneurs really want to do. You're busy running the day-to-day operations that keep the doors to your business open and investing the little time and money you may have just doesn't seem feasible or realistic. Sound familiar? But think about this. Whether you're just starting out or have been in business for a few years, media exposure is valuable to your success - just a little work on your PR campaign a day can produce tremendous results. Related Article Tags: , , ,
If you love to read as much as I do, then you should consider making your reading even more fun by making your own book mark to hold your spot in your current favorite book. I started making my own book marks a few years ago and have become almost addicted to it. Sometimes I use a book mark over and over again, but often I will make a special book mark for each book that I read.
The second-most common New Year’s resolution is to publish a book (the first is to lose weight). Now with the advent of Web 2.0 and digital print-on-demand technology, at least accomplishing one of your top New Years Resolutions is a snap. Here’s how you can do it. These 7 tips will help you meet that goal and fulfill those dreams. Related Article Tags: , , , , ,
I've said this before, but evaluating a PR campaign based on sales or rate of return isn't the proper way to measure whether your campaign and efforts are a success or not. PR doesn't work like that; it's a long-term investment and - when done right - will increase awareness of your product, service, book or expertise, to your target audience. This doesn't mean skyrocketing sales right away. Related Article Tags: , , ,
We have all heard of the infamous black book, but did you know that there is a black book for bartenders as well. This bartender black book is filled with a wealth of knowledge that is very useful for all bartenders.
When you use your self-published books as a sales tool to identify customers and make additional sales, then your self-published books become a money-generating tool that can drive a million-dollar business. Related Article Tags: , , ,
Specializing in niche markets creates a powerhouse of ongoing business through word-of-mouth of advertising. Once you have achieved a position within a certain niche, that industry will begin to talk about you as the leading expert in your field. Related Article Tags: , , , , , , ,
Jordan McAuley, author of Contact Any Celebrity, reveals the secrets to his success in the booming information marketing industry. With little start-up and a lot drive, Jordan used his book to gain credibility and create opportunities for recurring revenue through his membership website. He and 11 other info-marketing entrepreneurs share their success stories in a new book. Related Article Tags: , , , , ,
Some basic questions and answers about audio books. Related Article Tags: , ,
Some of us write simply because we can't not write. Ideas grab us, move us, and demand to be written. We strive to make it as real as we possibly can, to improve at our craft every day, hopefully to make it into the realm of literature as well as entertainment. We want to craft an entire world where the places and people are so real that the reader doesn't feel like he's reading a book as much as he is going to another place. In the lofty world of literature that we strive for, the reader will still think about the book after reading that last page. Related Article Tags: , , , , , , , , , , , , ,
The audio books era is already here. I keep hearing phrases like: Audio book rental, free audio books, audio book club, audio books on CD, online audio book rental services etc. Related Article Tags: , , ,
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