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The story of Bobby Cutts rocked the world in mid 2007. It was about horror and murder that saw many around the world follow the events closely. It all started with the disappearance of a young expectant mother called Jessie Marrie Davis. She was first reported missing on the 13th of June 2007. Days later, the residents of Ohio state were shocked with the recovery of a mutilated body. Our most powerful instinct is to avoid customer complaints, but they may be the best thing that happens to your business. Here's why... Copywriters often disagree on whether a short sales piece with lots of white space is better or whether long and detailed is the way to go. Related Article Tags: , , Bigdaddy, Google's new data centre, isn't news to most webmasters; both Search Engine Watch and Webmaster World's forums have discussed the technology since late 2005, and even Google's own Chief Search Engineer Matt Cutts has blogged the topic extensively. Even the reason behind the naming convention (one of the Google staff's kids call him Big Daddy at home) is out in the open. Related Article Tags: , , When was the last time you bought a car? Did you really NEED a car? I mean REALLY need a car? Chances are the one you were driving was still running when you bought the car you have now. Related Article Tags: , , , , Just last week, I used the last receipt form on my counter, and went in search of a new receipt book. Every great performance goes out with a bang, right? My favorite finale has always been fireworks. Whether it's the end of the day at Disney World or a Fourth of July Celebration, I enjoy the bright colors and loud sounds of the explosions. Related Article Tags: , , Let's face the facts... old-fashioned marketing tools aren't going to keep your business a growing and prosperous entity in today's marketplace. Hey, this month's hottest techniques and information will be obsolete in six months. Related Article Tags: , , Think about the last car purchase you made... Did you watch closely for advertisements that explained all of the features before you bought the car? Related Article Tags: , ,
Every business goes through a 'slump'. Hey, you've been raking in the bucks when... blam, you're up against a brick wall. The customers seem to have forgotten you exist, and the bills pile up. Don't despair... you're not alone. I know that doesn't fix one thing for you right now, but find comfort in the fact that slumps don't last forever. Most businesses make it through, and with these 4 sure-fired "slump blasters," you'll make it too. Related Article Tags: , , Every time we walk through Wal Mart or your local grocery store, we're reminded of the upcoming season. There's a constant supply of displays that go up... Christmas, Valentine's Day, St. Patrick's Day, Easter, Fourth of July... and the list goes on in a never ending cycle. You, like all marketers have a million and one things to do today! At the top of your priorities is marketing... finding more customers and raking in greater profits. Customer satisfaction isn't one single act, but a group of actions that work together to make their experience a pleasant and satisfying experience. You've probably eaten at a restaurant where the food was wonderful, but the service slow and unprofessional. Somebody was doing a good job, but your overall experience wasn't up to par. Related Article Tags: , , There's an old saying... curiosity killed the cat. Let's face the facts; cats aren't the only creatures that get sucked into whirlpool of curiosity. Everyday we find ourselves bombarded with moments of curiosity. The best example... headlines! Related Article Tags: , , Dynamite comes in small packages... or in small ads in the marketing realm. Our natural instincts scream that BIGGER IS BETTER! Is it really true? Related Article Tags: , , , Consumers buy because the want to experience the benefits of the product or service you have to offer. Evoke those feeling that your clients will experience once they have the product in their hands... and you've made a sale. What is money? A child might say that it's something rich people have and poor people don't. An engineer might go into a detailed and lengthy explanation, but we all know that money is what really "makes the world go around." Related Article Tags: , , So you want to be top-dog in the marketing world? My grandmother's advice comes to mind , "Birds of a feather flock together." Maybe an old Indian I met said it better, "It's hard to soar with the eagles when you're strutting with the turkeys." Related Article Tags: , , What's the magic word in marketing? Yeah, that's right... FREE! It's the basic foundation of Marketing 101. That four-letter word captures attention, and spells success. Related Article Tags: , , Last year a local gentleman opened a Mexican restaurant in our area. The unique aspect of the restaurant is that not only is the Mexican food authentic, but the employees are Hispanic as well. When you walk through the doors, you feel as though you've stepped into another culture.
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