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Real Estate Staging Related Tags: home staging, home stagers, home stager, home staging training, interior decorating, career transition, stage a home, home based business, new career, home business, real estate, staging homes, staging a house for sale, entrepreneurialism, home staging career training

5 Massive Mistakes Homeowners Make When Hiring a Home Stager - When you decide to hire a home stager to decorate your property to sell faster and for more money, you need to make sure you’re investing in the right person. After all, you’re trusting someone with the sale of your largest asset, your primary real estate, so you have to be careful to put that trust in an experienced professional. Is There a ‘Back to School’ Career Change in Your Future? - Even though most of us hang on to as much summer as we can, as soon as the calendar changes from July to August the department stores want us in back-to-school’ mode. Home Stagers - Don’t Undervalue Your Services! - Home staging is an extremely lucrative career if you know how to properly charge for your services. It makes me cringe when I hear figures as low as $31.45 per hour being touted as ‘great income’ for a home stager. That is an impossibly low rate for any independent professional to charge, but an expert home stager should actually be making at least double if not four or five times that amount. Why Charging a Flat Fee Can Flat-Line Your Home Staging Business - The pricing structure (and items you charge for) you set up for your home staging services can either make or break your business. Good for you to follow your heart and get into a career you enjoy, but if you’re doing something you love and not making money, it’s not a business – it’s a hobby. Even if you’re the best home stager in your city, if you charge a flat rate for your services, you could end up broke faster than you think. In fact, you could be setting yourself up to “flat-line” a business that could otherwise be extremely profitable. Putting an Empty Home on the Market is Leaving Money on the Table - When a real estate investor sinks tens of thousands of dollars and hundreds of hours of labor into renovating a home, it’s puzzling when the renos are complete and they decide to list the house before the paint has had a chance to dry! The house will often go to market without furniture or accessories of any kind, drastically lowering its full profit potential. Stage Yourself to Sell: Image is Everything - When you’re in the business of turning drab and cluttered interiors into beautifully polished spaces, it’s important you look the part of someone that can successfully do that. In other words, when you’re staging homes to sell, you should stage yourself to sell. One of the easiest ways to catapult your business to success is to act as though you are already successful. Do you play the part of a very successful home stager? I’d like you to keep this in mind as you read through this article – are you portraying the image of a professional expert home stager, or a rookie? Home Staging - An Excellent Portable Career Option for Military Spouses - Finding secure and steady employment when you're an army spouse can be a challenge when you're faced with frequent and sometimes unpredictable moves. The Color of Living - Colors play such a dramatic role in our daily life, but the strange thing is that we rarely give them a second thought. Seldom do you stop and think that maybe you are feeling sad because your room is so dark, or that you are happy because the walls are painted a cheerful yellow. The truth is, colors can sometimes blend into the background of our daily lives, but whether you know it or not, they play a very important role. When you are looking at colors, it’s important to remember that everyone is affected by colors differently. How you react to certain hues will depend on your age, sex, and ethnic background among other things. Color Your Life - If I told you that colors can affect your mood would you believe me? Well it’s true! Color plays a very significant role in your how mood and your well being. In fact, color can impact you so profoundly the color of your room can actually improve your health and how you are feeling physically. When it comes to decorating your home, or other space that you spend a lot of time – you should take some careful consideration of what color palette you use to decorate with. Recession Proof Your Interior Design or Decorating Business - If you make your living as an interior designer or decorator the current economy has got to be hurting your business. When the economy is slow, many people who might otherwise hire an interior designer or decorator are forced to move such a ‘non-essential’ service to the bottom of their priority list. If you haven’t felt the pinch yet, brace yourself as your business could take a drastic nose-dive during an economic recession. Nobody really needs interior design services, especially in have-not times. There’s also the fact that so many of your days are spent on the business-side of design; negotiating with contractors, waiting for deliveries to arrive, billing, gathering quotes, and so on. Home Staging Business Meets Real Estate License: A Match Made in Heaven? - If you are one of the over 2 million real estate agents in the United States, there’s a good chance your business is struggling. Agents across the country are feeling the pain of today’s slow real estate market. I hear similar complaints from agents all over - from Florida to California. Their commission checks come so intermittently these days that they’ve taken to staging their clients’ homes for free, hoping to sell their listings faster and for a better price. Home Staging a Must-Have Marketing Tool for Real Estate Agents - I receive countless emails from real estate agents asking if they should recommend a Home Stager to their clients. In my opinion, real estate agents are hesitant to utilize the services of, professional home stagers for three key reasons: 1. They do not fully understand what a stager really does. 2. Home Staging Aids Homeowners Facing Foreclosure - Foreclosure is an unpleasant topic. But with the economy spiraling downward and the current crisis in the mortgage industry, it is a topic that some of us will have to deal with. As with any problem, the key to avoiding foreclosure is to be proactive. If you know that you will have difficulty making your mortgage payments in the near future, contact your lender immediately. House Hunting Can Resemble Speed Dating - House hunting is a bit like "speed dating". You may have heard of this dating craze, whereby singles meet 20 or more potential mates in one evening by having 5 minute dates with each of them. The idea behind the phenomenon is that two people either have chemistry or they don't. Many of us look for a mate with a logical list of our personal criteria. But when the chemistry and emotional connection are right, who remembers logic? We follow our hearts. If you've ever been house hunting, you can see the similarities. The Future Looks Bright for Real Estate Staging - As a professional Home Stager who also teaches a course on the business of home staging to students around the world, I am often asked about my views on the future of home staging and whether I think it's a fad that will die out. In my opinion, we will eventually get to the point where staging a house is simply something that you do when itís time to sell. Look what happened with "home inspections". Most people today wouldn't buy a home without having it inspected first in order to make sure that the roof doesn't leak, the foundation is solid, the furnace works, etc. However, there was a time when home inspections were new to the real estate industry and few people took advantage of them when buying a home. Home Staging Helps Sellers Bloom this Spring - On your mark, get set... sell! The spring months are traditionally the busiest time of the year for the residential real estate market. The weather is more cooperative and many families like to move while the kids are on their summer break. But wait, it's still a buyer's market. What can homeowners do to catch the buyer's eye and get them to make an offer this spring? Prospective home sellers are trying to beat the days-on-market averages. Slowing Economy a Boon for Home Staging Entrepreneurs - Have you been thinking about starting a Home Staging business? With the economy slowing down, you may be wondering if this is a good time to enter the field. You may be worried that home sellers, your potential clients, will not be as willing to spend money on your services. As a professional Home Stager who also teaches a course on the business of home staging to students around the world, I know this is an excellent time to be in the Home Staging business. 1) The slowing economy means a lot of people's financial situations are changing and they will no longer be able to afford their mortgage. New Year, New Career for HGTV Addicts - Home remolding, design and decorating have become national pastimes in part because of the phenomenal success of Home and Garden Television or HGTV. Shows such as Designed to Sell, House Doctor and Sell This House allow armchair decorators a way to indulge their passion. An Eye for Decorating Creates New Career Opportunity in 2008 - The New Year is often a time for individuals to think about making improvements in their lives and one of the areas in which people are most dissatisfied is work. Top 10 Reasons Home Staging is a Great Home Based Business - If you have a flair for decorating and an interest in real estate, Home Staging could be the right career for you. This service business, also called House Fluffing, Real Estate Staging or Home Styling, is based on the art of decorating a home to sell quickly and for top dollar. Home Staging is a great service business to run from a home office for these 10 reasons: 1. Home Staging is a low cost business to start. You can work from your own home office.

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